Google Ad extensions are additional features that can be added to your Google Ads campaigns to improve their visibility and effectiveness. Here are some of the most popular ad extensions:
Sitelink extensions - allows advertisers to add additional links to their ad that will direct users to specific pages on their website.
Callout extensions - allows advertisers to add additional text to their ad highlighting special offers, promotions, or unique selling points.
Call extensions - allows advertisers to include a phone number in their ad, making it easy for customers to call the business directly from the ad.
Location extensions - allows advertisers to include their business address and a map in their ad, making it easy for customers to find them.
Structured snippets - allows advertisers to highlight specific features or categories of their products or services.
Price extensions - allows advertisers to showcase their products or services with prices, making it easy for customers to compare and choose.
Promotion extensions - allows advertisers to highlight special offers or promotions in their ads.
App extensions - allows advertisers to promote their mobile app with a link to download it.
By utilizing these ad extensions, advertisers can provide more information to customers and increase the chances of their ads being clicked on.
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