What are some of the important components of a PPC campaign?

What are some of the important components of a PPC campaign?

Components of a PPC campaign:

  1. Relevant keywords
  2. Clear call-to-action
  3. Compelling ad copy
  4. Well-designed landing pages
  5. Strategic bidding
  6. Ongoing optimization
  7. Targeted audience
  8. Continuous monitoring

 

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