What is first step of social media strategy?

The first step of a social media strategy involves defining your goals and objectives. This includes:

1. Identifying your target audience: Determine who you want to reach and engage with on social media.

2. Setting measurable goals: Define what you want to achieve through your social media efforts, such as increasing brand awareness, driving website traffic, or boosting sales.

3. Choosing the right social media platforms: Determine which platforms your target audience is most active on and align with your goals and objectives.

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