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What is the impact of social media on marketing?

What is the impact of social media on marketing?

To begin with, social media usage is extremely high, and people utilize many social media sites in a single day.
As a result, it is critical for brands to employ social media marketing as one of their
key marketing strategies in order to contact their target customers, convert
them into users, keep existing customers loyal to
the company, solve their product problems, respond to their questions, and more.


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